Todo de Ti – Rauw Alejandro

“Todo de Ti,” released in May 2021 by Puerto Rican artist Rauw Alejandro, quickly became one of the hottest tracks of the year. With its infectious beat, catchy chorus, and retro-inspired sound, the song resonated globally, transcending language barriers and firmly establishing Rauw Alejandro as a leading figure in the reggaeton and Latin music scene. Accompanied by a vibrant, energetic music video, “Todo de Ti” became a summer anthem that perfectly captures the feel-good vibes of warmer months, offering a refreshing blend of reggaeton, pop, and funk elements.

The Sound: A Departure from Traditional Reggaeton
Rauw Alejandro is known for his ability to experiment with different genres and push the boundaries of reggaeton, and “Todo de Ti” exemplifies this versatility. The song stands out from the usual reggaeton hits because it doesn’t rely on the heavy dembow rhythms typically associated with the genre. Instead, it features a funky, disco-inspired bassline and a danceable beat reminiscent of late 1970s and 1980s pop music. This shift toward a lighter, more melodic sound gave “Todo de Ti” a broad appeal, attracting fans of multiple musical genres.

The retro synths and rhythmic guitar riff give the track a nostalgic yet fresh feel, combining modern pop production with elements of funk and disco. The upbeat tempo and positive energy make the song perfect for dance floors, car rides, and summer playlists. It’s a song that invites listeners to get up and move, capturing the carefree and joyful essence of summer.

Lyrics: A Celebration of Love and Attraction
Lyrically, “Todo de Ti” is a celebration of love, attraction, and infatuation. Rauw Alejandro expresses his admiration for someone special, focusing on how everything about that person—”todo de ti” (everything about you)—draws him in. The lyrics are simple but impactful, focusing on the powerful emotions that arise when someone falls for another person. This universal theme of love and admiration, combined with the song’s feel-good energy, is a major reason why it became so popular.

The lyrics also reflect a playful, romantic vibe. Lines like “Es que me gusta todo de ti” (I like everything about you) emphasize how the singer is completely captivated by the person, adding to the song’s lighthearted and fun tone. The simplicity of the lyrics allows the listener to focus on the rhythm and melody while still connecting emotionally to the message.

Rauw Alejandro’s Vocals: Smooth and Charismatic
Rauw Alejandro’s vocal delivery in “Todo de Ti” is one of the song’s key elements. His smooth voice perfectly complements the upbeat production, striking a balance between sensuality and playfulness. Rauw brings an effortless charisma to the track, making the listener feel the passion and joy behind the lyrics. His vocal range and ability to transition between different styles—whether it’s reggaeton, R&B, or pop—are on full display here, showcasing his versatility as an artist.

The chorus is particularly memorable, with Rauw’s voice soaring over the funky bassline and shimmering synths. It’s this catchy, infectious quality of both the melody and his vocal performance that contributed to the song’s widespread success. The repetitive hook, “Es que me gusta todo de ti,” gets stuck in the listener’s head, making it hard not to sing along.

The Music Video: A Retro-Inspired Visual Feast
The official music video for “Todo de Ti” is a vibrant, energetic visual that perfectly matches the song’s upbeat and fun vibe. Directed by Marlon Peña, the video is set in a roller-skating rink, featuring Rauw Alejandro and a group of dancers skating around and performing choreographed routines. The neon lighting, vintage roller skates, and retro aesthetic give the video a nostalgic feel, evoking the fun and carefree vibes of the 1980s.

Rauw himself takes center stage in the video, showing off his impressive dance moves. His choreography is smooth and effortless, adding to the overall energetic feel of the video. The roller-skating scenes and colorful visuals give the video a playful and youthful tone, making it a perfect visual representation of the song’s lighthearted lyrics and funky sound.

The music video also highlights Rauw Alejandro’s charisma and stage presence, further cementing his status as a rising star in the global music scene. His confidence and charm in front of the camera are undeniable, and the visual component of “Todo de Ti” complements the song’s retro-inspired, feel-good sound.

Global Success and Impact
“Todo de Ti” achieved massive commercial success, both in Latin America and globally. The song reached the top of the charts in multiple countries, including Spain, Argentina, and Mexico, and became one of the most-streamed songs of 2021 on platforms like Spotify. It also made an impact in the U.S., reaching high positions on the Billboard Hot Latin Songs chart and earning Rauw Alejandro recognition beyond the Latin music world.

The song’s success was fueled in part by its viral popularity on social media platforms like TikTok, where users created dance challenges and shared videos set to the song’s infectious beat. This digital virality helped “Todo de Ti” reach new audiences and further cemented its status as a global hit.

Rauw Alejandro’s ability to step outside the traditional reggaeton sound with “Todo de Ti” showcased his artistic range and creativity. The song’s international success marked a pivotal moment in his career, proving that he could create crossover hits that appeal to a wide and diverse audience. It solidified his place as one of the most exciting and innovative artists in the Latin music scene.

Conclusion: A Timeless Summer Anthem
“Todo de Ti” is more than just a summer hit; it’s a song that captures the essence of joy, love, and fun. Its fusion of retro elements with modern pop and reggaeton sensibilities gives it a unique sound that stands out in Rauw Alejandro’s discography and in the broader Latin music landscape. The combination of infectious melodies, romantic lyrics, and Rauw’s charismatic performance makes “Todo de Ti” a timeless anthem that will continue to resonate with listeners for years to come.

The song’s global success not only introduced more people to Rauw Alejandro’s talent but also demonstrated the power of music to transcend genres and languages. With “Todo de Ti,” Rauw Alejandro created a track that connects with listeners on an emotional level while also providing the perfect soundtrack for fun and carefree moments.

Letra:

Todo de Ti

One, two…
One, two, three…

El viento soba tu cabello (uh, uh, uh…)
Me matan esos ojos bellos (uh, uh, uh…)
Me gusta tu olor
De tu piel, el color
Y como me haces sentir
Me gusta tu boquita,
Ese labial rosita
Y como me besas a mi

Contigo quiero despertar
Hacerlo después de fumar
Ya no tengo na’ que buscar
Algo fuera de aquí
Tú combinas con el mar
Ese bikini se ve fenomenal
No hay gravedad que me pueda elevar
Me pones mal a mi

Aceleraste mis latidos
Es que me gusta to’ de ti
De to’as partes, ¿cual decido?
Es que me gusta to’ de ti…
Es que me gusta to’ de ti…
Es que me gusta to’ de ti…

Quinta Avenida, no va pa’l mall
Sabes que pa’ ti siempre estoy on call
En la Raptor me gusta ponerla en “Ford”
El jogger large, la camisa small
Como la dieta Keto
Por ti me controlo y me quedo quieto
Aunque quiero comerte to’ eso completo
De ese culo me convertí un teco, eh
Micro dosis, rola, oxy
Besando esos labios glossy
Ya yo le di en to’as las posi
Shampoo de coco,
Chanel su wallet
Me vuelve loco desde el casco
Hasta los pedales

Aceleraste mis latidos
Es que me gusta to’ de ti
De to’as partes, ¿cual decido?
Es que me gusta to’ de ti…
Es que me gusta to’ de ti…
Es que me gusta to’ de ti…

Me gusta tu olor
De tu piel, el color
Y como me haces sentir
Me gusta tu boquita,
Ese labial rosita
Y como me besas a mi

Contigo quiero despertar
Hacerlo después de fumar
Ya no tengo na’ que buscar
Algo fuera de aquí
Túß combinas con el mar
Ese bikini se ve fenomenal
No hay gravedad que me pueda elevar
Me pones mal a mi

Rauw Alejandro